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Monday 15 October 2012

Culture Jammer Commentary

1) This advertisement represents/subverts Absolut Vodka.
2) Absolut Vodka is being advertised in this advertisement.
3) The imagery that is used in this advertisement is showing a dead body in a morgue.
4) The text message used in this advertisement is "Absolute On Ice" which some could take as the drink on ice, or in this case it takes on the meaning of Absolut Vodka cause death meaning the person is on ice.
5) The target audience of this advertisement is the consumers of Absolut Vodka.
6) Yes I think the ad jam does convey a clear and successful message.
7) I think the ad jam could be improved by making the foot with the tag stand out more the make the message a little more clear.

1)This advertisement represents/subverts McDonald's.
2)The product that is being advertised in this advertisement is fast food, specifically McDonald's meals.
3)The imagery used in this advertisement is showing the hazard sign on the french fry box.
4)The message being conveyed through text is the hazard symbol on the fry box because even though it is not words a symbol can convey the same message.
5) The target audience for this advertisement is constant consumers of McDonald's food.
6) I think that the message being conveyed is somewhat clear making not as successful as it could be.
7) I think that the ad jam could be improved by making the message of special ingredients more prominent than just the hazard symbol.
1) This advertisement represents/subverts Nike.
2) The product being advertised is Nike running shoes.
3) The imagery used in this advertisement is showing the shoe only part complete.
4) The message being conveyed through text is the writing on the shoe showing the price it costs to purchase the shoe compared to the wage a sweatshop worker will make for making the shoe.
5) The target audience for this advertisement is anyone who is interested in Nike products.
6) Yes I think that the message is being conveyed very clearly and successfully.
7) I think that the ad jam could be improved by adding colour to parts to make them more prominent.
        
1) This advertisement represents/subverts Tommy Hilfiger.
2) The product being advertised is all Tommy Hilfiger clothing and products.
3) The imagery used in this advertisement is showing the sheep gathered in front of an American flag.
4) The message being conveyed through text is only that this advertisement is about Tommy Hilfiger as there is no other text.
5) The target audience for this advertisement is anyone interested in purchasing Tommy Hilfiger products.
6)Yes I think that the message is conveyed clearly and successfully.
7) I think that the ad jam could be improved by adding more text to emphasise the follow the herd message.

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